Itchy skin - medically known as pruritus  - is more than just a minor annoyance. For many people, especially adults over 60, persistent itching can significantly impact quality of life, sleep, and emotional wellbeing . While occasional itchiness is normal, chronic or severe itchy skin often signals underlying skin conditions or internal imbalances that need attention. In this article, we’ll explore why itchy skin happens, who is most affected, ways to treat it, and a natural